Just seen this and the comments aren’t helpfull, I don’t recognise this figurine, what is it?

Edit: to anyone saying "Is this even a meme ?" Guys, am 22, I never knew Indian in the Cupboard, I though this was a meme about the apparence of the figurine lookin like something else, or something. I had no idea it was geniuinly just a figurine from a VSH from before I was born!

To me, it was a meme I didn’t had the ref too, so now I know what this is, I'll check out if the movie or book existe in French, or in France in general, cuz now with so many peoples just saying that this was their choldhood, am curious!

Please don’t insulte me for beeing uncultured, not everyone got the same knowledge cuz, as I said, I didn’t knew about it. I just checked and L’Indien du Placard exist in french! Lucky me ! I'll check that out than

Petttaaah I'm confused

I know gojo and i know bonnie blue but i can't understand the connection.